Selling digital products is one of the most lucrative online business models in 2026. Unlike physical products, digital goods have zero inventory costs, no shipping delays, and close to 100% profit margins.
Plus, with Shopify's new free Digital Products app, it's easier than ever to host files, automate delivery, and even sell access links to third-party platforms like Teachable and Calendly—all with zero marketplace fees.
If you're ready to start your digital empire but aren't sure what to sell, here are the best digital products to sell on Shopify in 2026.
1. Notion Templates & Productivity Systems
Notion has become the operating system for millions of students, professionals, and businesses. If you have a knack for building organized, aesthetic workspaces, selling Notion templates is a massive opportunity.
What to sell: To rank well in search engines, target specific, low-competition long-tail keywords like:
- "Notion student organization hub for nursing students"
- "ADHD digital daily planner"
- "Client portal Notion template for freelance designers"
- "Automated monthly budgeting dashboard for Excel"
Tip: Before launching your template business, use Namecheckly to find an available brand name and secure your social handles across TikTok and Instagram, where these products market best.
2. Ebooks & Written Guides
If you have specialized knowledge, an ebook is the fastest way to monetize it. Ebooks remain incredibly popular because they offer a low-friction way for customers to learn a specific skill.
What to sell: Target high-intent search keywords such as:
- "Step-by-step guide to starting a micro-bakery"
- "Vegan meal prep recipe PDF"
- "Desk-worker mobility workout program"
- "Real estate lead generation playbook ebook"
3. Online Courses & Memberships
With Shopify's recent update allowing for "Link Selling," you can now sell access to courses hosted on platforms like Teachable, Thinkific, or Kajabi directly through your Shopify checkout.
This means you get Shopify's superior checkout conversion rates and powerful new analytics engine without paying high marketplace fees.
What to sell:
- Niche skill masterclasses (e.g., iPhone food photography)
- Professional certification prep
- Paid community access (Discord/Skool links)
Start selling today
Start with a free trial, then $1/month for your first 3 months. No developer required.
4. Digital Art & Design Assets
For creatives, selling digital assets is the ultimate passive income stream. Build it once, sell it infinitely.
What to sell: Target specific asset requests such as:
- "Procreate brush sets for lettering"
- "Lightroom photo presets for food photography"
- "Stream overlays for Twitch gaming channels"
- "Done-for-you Canva Instagram templates for real estate agents"
5. Coaching & Consultations
You can sell your time as a digital product. Using Shopify's Link Selling feature, you can sell access to a Calendly booking link.
What to sell:
- 1-on-1 business audits
- Personalized fitness programming consultations
- Career coaching and resume reviews
How to Get Started Today
The barrier to entry has never been lower. Here is your quick-start guide:
- Find Your Niche & Name: Use the Digital Product Name Generator to brainstorm ideas and secure your
.comdomain. - Start Your Store: Start your free Shopify trial. During setup, indicate you want to sell digital products.
- Upload Your Product: Shopify will auto-install their free Digital Products app. Upload your file or paste your access link.
- Launch & Analyze: Use TikTok and Instagram Reels to drive traffic, and leverage Shopify's new Analytics to track your goals and slice data by metafields.
The best time to start was yesterday. The second best time is today. Get building!


